Brady focused on balance, not record-breaking

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Brady focused on balance, not record-breaking

By Mary Paoletti
CSNNE.com Staff ReporterFollow @mary_paoletti

OAKLAND -- You have to wonder if Tom Brady's getting used to reporters informing him in the postgame of the milestones he reaches. Last week, after the loss to Buffalo, Brady was asked to comment on his four interceptions -- a tally he's avoided since 2009.

Sunday in Oakland was probably more enjoyable.

Brady connected with Deion Branch for six yards and six points in the fourth quarter of New England's 31-19 win over the raiders. That touchdown pass was the 274th of his career and one more than his boyhood idol, Joe Montana.

It was also news to the QB.

"I didn't know that happened," he said. Then: "I'll never be in Joe's category. We throw the ball a lot more than they threw it back then. So, it's much more of a passing league than it's ever been. But, it was a good game for us. Every one of those touchdowns was important today, so it was fun. It was fun to be back out there after last week."

Brady went 16-for-30 for 226 yards, two touchdowns, and zero picks in the bounce-back. His mindset heading into Week 4 was simple.

"Just play my game. I don't think that you ever approach it with, 'I can't go out there and throw interceptions!' Look, if you're going to throw passes, you're going to throw interceptions. That's part of playing quarterback. You try to make reads, try to make good accurate throws, good fundamentals, good technique and all week in practice you work on those things and being balanced and accurate. Playing smart, playing fast.

"If an interception happens, it happens," he said. "You've got to bounce back from them that game, the following week. It's just part of the game. But we did a much better job taking care of the football today, which I think was a big part of why we won."

New England's bid against the Bills was a mess beyond the picks -- miscommunication, missed tackles, penalties, turnovers and forced offense. The ratio of first downs was 21-to-6, air to ground. In the aftermath, coach Bill Belichick challenged his team to play better, to stop giving games away.

Challenge accepted; the Patriots played a clean game on Sunday.

It helped that Oakland was careless. The Raiders committed two turnovers and got slapped with nine penalties for 85 yards, including two early fouls on former Patriot Richard Seymour.

Even more importantly, going to the ground game settled the team. Brady set an NFL record with 1,258 passing yards through the season's first three weeks, but the loss to the Bills was telling: The game plan needed to change.

New England had 11 passing first downs in Oakland and 11 rushing first downs. Explosive rookie Stevan Ridley -- who had six solid carries for 42 yards in Buffalo -- ran on the Raiders 10 times for 97 yards. Number-one back BenJarvus Green-Ellis added 75 yards on 16 carries.

It was as though Brady reached in the back of the armory and dusted off a forgotten but accurate weapon. Suddenly, he had options. Suddenly, he and the offense were even more dangerous.

"It was huge, I think, being able to be more balanced than we've been. We had some big runs. When you see us run the ball in from the 33-yard line . . . that was huge. BenJarvus Green Ellis ran great. Stevan Ridley ran great. That's important.

"It sets up a lot of things. If they can't stop the run then you're just going to keep running it and you're going to control the entire tempo of the game. If they can stop the run, then it's the passing game and that's not where you want to play offense."

Even though that's where all the records are waiting to be broken? Yeah, even though. Because the only record Brady's concerned with is housed within the Patriots' winloss column.

Mary Paoletti can be reached at mpaoletti@comcastsportsnet.com. Follow Mary on Twitter at http:twitter.comMary_Paoletti.

NFLPA tells rookies to be like Rob Gronkowski

NFLPA tells rookies to be like Rob Gronkowski

Rob Gronkowski is a model citizen in the NFL. In fact, the NFL Players Association is advising rookies to be more like Gronk, according to The Boston Globe

The New England Patriots tight end has developed a name for himself on and off the football field. With that attention comes branding. And at the NFLPA Rookie Premiere from May 18 to 20, the NFLPA encouraged rookies to develop their own brand -- much like Gronkowski.

“Some people think he’s just this extension of a frat boy, and that it’s sort of accidental,” Ahmad Nassar said, via The Globe. Nassar is the president of NFL Players Inc., the for-profit subsidiary of the NFLPA. “And that’s wrong. It’s not accidental, it’s very purposeful. So the message there is, really good branding is where you don’t even feel it. You think, ‘Oh, that’s just Gronk being Gronk.’ Actually, that’s his brand, but it’s so good and so ingrained and so authentic, you don’t even know it’s a brand or think it.”

Gronkowski's "Summer of Gronk" has indirectly become one of his streams of income. The tight end makes appearances for magazines and sponsors. Because of his earnings from branding and endorsements, he didn't touch his NFL salary during the early years of his career.

Gronk was one of three players who were the topics of discussion during the symposium. Dak Prescott and Odell Beckham were also used as examples of players who have been able to generate additional income from endorsements. Beckham, in particular, has been in the spotlight off the football field. He's appeared on the cover of Madden, and just signed a deal with NIke which is reportedly worth $25 million over five years with upwards of $48 million over eight years. His deal, which is a record for an NFL player, will pay him more than his contract with the Giants.

“A lot of people talk to the players about, ‘You should be careful with your money and you should treat your family this way and you should treat your girlfriend or your wife.’ Which is fine. I think that’s valuable,” Nassar said, via The Globe. “But we don’t often give them a chance to answer the question: How do you see yourself as a brand? Because Gronk, Odell, none of those guys accidentally ended up where they are from a branding and marketing standpoint.”

Tom Brady delivers video message at funeral of Navy SEAL

Tom Brady delivers video message at funeral of Navy SEAL


Tom Brady delivered a video message last week at the funeral of Navy SEAL Kyle Milliken, a Maine native and former UConn track athlete killed in Somalia on May 5.

Bill Speros of The Boston Herald, in a column this Memorial Day weekend, wrote about Milliken and Brady's message.   

Milliken ran track at Cheverus High School in Falmouth, Maine, and at UConn, where he graduated in 2001. Milliken lived in Virginia Beach, Va., with his wife, Erin, and two children.  He other Navy SEALs participated in a training exercise at Gillette Stadium in 2011 where he met and posed for pictures with Brady.

Speros wrote that at Milliken’s funeral in Virginia Beach, Va., Brady's video offered condolences and thanked Milliken’s family for its sacrifice and spoke of how Milliken was considered a “glue guy” by UConn track coach Greg Roy.

Milliken had served in Iraq and Afghanistan, earning four Bronze Star Medals and was based in Virginia since 2004.  He was killed in a nighttime firefight with Al-Shabaab militants near Barij, about 40 miles from the Somali capital of Mogadishu. He was 38.

The Pentagon said Milliken was the first American serviceman killed in combat in Somalia since the "Black Hawk Down" battle that killed 18 Americans in 1993. 

In a statement to the Herald, Patriots owner Robert Kraft said: “It was an honor to host Kyle and his team for an exercise at Gillette Stadium in 2011. It gave new meaning to the stadium being known as home of the Patriots. We were deeply saddened to hear of Kyle’s death earlier this month.

“As Memorial Day weekend approaches, we are reminded of the sacrifices made by patriots like Kyle and so many others who have made the ultimate sacrifice to defend and protect our rights as Americans. Our thoughts, prayers and heartfelt appreciation are extended to the Milliken family and the many families who will be remembering lives lost this Memorial Day weekend.”