Last year it was Tom Brady's wife, Gisele Bundchen, who made headlines after she was caught on camera responding to hecklers about her husband after the Super Bowl.
This year, it's Brady's wide receiver, Wes Welker, whose wife made the news.
Anna Burns Welker turned to Facebook shortly after the Ravens beat the Patriots on Wednesday, and took a few shots at Ravens linebacker Ray Lewis.
She posted:
"Proud of my husband and the Pats. By the way, if anyone is bored, please go to Ray Lewis' Wikipedia page. 6 kids 4 wives. Acquitted for murder. Paid a family off. Yay! What a hall of fame player! A true role model!"
Ouch. That is some Grade-A, high-quality sarcasm from Mrs. Welker.
On Monday, though, she apologized.
New England Patriots
"I'm deeply sorry for my recent post on Facebook. I let the competitiveness of the game and the comments people were making about a team I dearly love get the best of me. My actions were emotional and irrational and I sincerely apologize to Ray Lewis and anyone affected by my comment after yesterday's game.
"It is such an accomplishment for any team to make it to the NFL playoffs, and the momentary frustration I felt should not overshadow the accomplishments of both of these amazing teams."
Riiiiiiight. . .
The apology isn't a shock, as the post caught fire before Welker is set to hit free agency, but it would have been refreshing if instead she came out on Monday and told everybody how she wasn't sorry at all.
They'll be plenty of other people praising Ray Lewis for the next two weeks.