OFFSEASON

Celtics set record with jersey sales

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Celtics set record with jersey sales

By A.Sherrod Blakely
CSNNE.com

WALTHAM The Boston Celtics are one of the NBA's most popular teams.

Need proof?

Look no further than the NBA's top-selling jerseys list, which was released on Thursday.

The Celtics became the first team ever to have five players ranked among the top-15 jerseys sold.

And the Celtics as a franchise finished second overall to the Los Angeles Lakers.

Among Boston players, Rajon Rondo topped the list and ranked No. 3 overall. In addition to Rondo, he was joined on the list by Shaquille O'Neal (12th), Ray Allen (13th), Paul Pierce (14th) and Kevin Garnett (15th). Miami's LeBron James was No. 1 on the list.

The NBA's top-selling list of jerseys is based on sales on NBAStore.com from the start of the 2010-2011 NBA season.

Here's a list of the top-selling player jerseys as well as the top-selling team jerseys.

NBA PLAYER JERSEYS TEAM JERSEYS
1. LeBron James, Miami Heat 1. Los Angeles Lakers
2. Kobe Bryant, Los Angeles Lakers 2. Boston Celtics
3. Rajon Rondo, Boston Celtics 3. Miami Heat
4. Amare Stoudemire, New York Knicks 4. New York Knicks
5. Derrick Rose, Chicago Bulls 5. Chicago Bulls
6. Dwyane Wade, Miami Heat 6. Oklahoma City Thunder
7. Kevin Durant, Oklahoma City Thunder 7. Orlando Magic
8. Carmelo Anthony, New York Knicks 8. San Antonio Spurs
9. Dwight Howard, Orlando Magic 9. Denver Nuggets
10. John Wall, Washington Wizards 10. Phoenix Suns
11. Blake Griffin, Los Angeles Clippers
12. Shaquille ONeal, Boston Celtics
13. Ray Allen, Boston Celtics14. Paul Pierce, Boston Celtics15. Kevin Garnett, Boston Celtics

A. Sherrod Blakely can be reached atsblakely@comcastsportsnet.com.Follow Sherrod on Twitter at http:twitter.comsherrodbcsn

OFFSEASON

If not this year for Durant-to-Celtics, then next?

If not this year for Durant-to-Celtics, then next?

BOSTON – The Celtics are considered long shots at landing Kevin Durant during free agency, which begins next week.

Still, if they come up short this summer, league sources tell CSNNE.com that the Celtics will be on a “watch list” of sorts by Durant’s camp when the former league MVP is expected to hit the free agent market once again in the summer of 2017.
 
The Vertical’s Adrian Wojnarowski reported that Durant will have teams meet with him in New York beginning next week. In addition to the Celtics, his current team Oklahoma City will sit down with him, as well as Golden State, the Los Angeles Clippers, Miami Heat and the San Antonio Spurs.
 
Durant can re-sign with the Thunder for as many as five years with the total value of his contract worth slightly more than $150 million.
 
However, by signing a one-year deal or a two-year pact with a player option for the second season, Durant would make a projected $25.9 million for the 2016-2017 season and can then hit the free agent market again in 2017 when the salary cap is expected to cross the nine-figure threshold.
 
And at that time, if he decides to stay with the Thunder, he can ink a five-year deal that, when combined with his salary in 2016-2017, would be more than $230 million over six years – that’s about $80 million more than he would get by re-signing a long-term deal with the Thunder now, and would more than double what he would make by signing a maximum-salaried four-year deal with another team.
 
That’s why it makes a lot of sense for him to sign a short-term deal now and better position himself for a bigger payday the following summer when his starting salary will likely be on the north side of $35 million.
 
For the Celtics, Durant going through free agency back-to-back years affords coach Brad Stevens and the Celtics one more opportunity to continue their ascension up the Eastern Conference standings while still being a team that’s clearly in need of adding at least one additional All-Star talent to play with Isaiah Thomas.

In his three seasons as the Celtics coach, Stevens has improved the team’s win total each season.
 
However, they have failed to win a playoff series after having been knocked out in the first round each of the past two seasons.
 
While Durant is the team’s No. 1 priority on the free agent market, the Celtics will quickly pivot their attentions to other highly-regarded players as well with Atlanta’s Al Horford being among their targets.

Depending on how quickly Durant’s free agency gets taken care of, the Celtics might be able to turn their attention towards potentially re-signing Evan Turner, who was sixth in the NBA’s Sixth Man of the Year voting last season.

OFFSEASON

Celtics' Isaiah Thomas continues recruitment of Durant with tweet

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Celtics' Isaiah Thomas continues recruitment of Durant with tweet

With the Celtics reportedly in the running in the Kevin Durant Derby, C's guard Isaiah Thomas is continuing his recruiting pitch with this playful tweet.

Thomas said in a radio interview earlier this week that the Celtics "definitely have a shot" at landing Durant and a few months ago, Thomas' essay in the Players Tribune is perhaps his best sales job of all.