Normally “The Tradition” is about honoring retired Boston athletes and distinguished Boston sports figures for their lifetime body of work. That will again be the case again this year for the fete at TD Garden.
But on Sept. 17, Patrice Bergeron will get in on the act, representing the Bruins, as the recipient of the Tradition’s Community Service Award at the ceremony.
Bergeron who won the NHL Foundation Award recently, given to the player that exemplifies "the core values of ice hockey—commitment, perseverance and teamwork—to enrich the lives of people in his community”, has been an active member of the Boston sports world’s charitable community since first arriving in the area as a shy 18-year-old in 2003.
The B’s alternate captain also cleaned up at the NHL Awards taking home the NHL Foundation Award, his second career Selke Trophy, as the league’s best defensive forward, as well being named the cover boy for EA Sports’ NHL 15 game.
The most tangible of Bergeron’s charitable endeavors is the development of the "Patrice’s Pals" program, which brings patients from local hospitals and other children’s organizations to TD Garden to experience a Bruins home game. Children invited to the game watch the Bruins play in the official Patrice’s Pals luxury suite and meet Bergeron postgame where he signs autographs and takes pictures with the families.
Patriots defensive lineman Vince Wilfork was the recipient of the community service award last season.
Other honorees at the 13th Tradition include former Patriots linebacker Tedy Bruschi, former Red Sox pitcher Tim Wakefield, local Olympic gold medalist and world judo champion Kayla Harrison, and Olympic medalist skier Bode Miller.
According to the press release, “The Tradition’ is the annual fundraising event for The Sports Museum, a 501(c)(3) non-profit educational institution, on levels 5 and 6 of the TD Garden, that works extensively with at-risk kids. This event gives attendees the opportunity to mingle with some legendary New England athletes and industry leaders at a welcoming reception, which begins at 5:30 p.m on the arena floor.
Each ticket includes food and beverage and a seat at the awards ceremony, where fans share in the career highlights of each honoree as they are introduced on stage.
The presenting sponsor of The Tradition is New Balance Athletic Shoes, in association with NESN and the TD Garden.
Tickets are $300 and $200, with several group sponsorship packages available for those interested. To purchase tickets, inquire about sponsorship opportunities and view more information about The Tradition visit www.sportsmuseum.org or contact Rusty Sullivan, Executive Director of The Sports Museum, at 617-624-1237. All net proceeds benefit The Sports Museum.